In the days and months following Woods' admission of multiple infidelities, several companies re-evaluated their relationships with him. Accenture, AT&T, Gatorade and General Motors completely ended their sponsorship deals, while Gillette suspended advertising featuring Woods.[84][218] TAG Heuer dropped Woods from advertising in December 2009 and officially ended their deal when his contract expired in August 2011.[84] Golf Digest suspended Woods's monthly column beginning with the February 2010 issue.[219] In contrast, Nike continued to support Woods, as did Electronic Arts, which was working with Woods on the game Tiger Woods PGA Tour Online.[220] A December 2009 study estimated the shareholder loss caused by Woods's affairs to be between $5 billion and $12 billion.[221]
Earned his 80th PGA TOUR victory and first since 2013, winning the TOUR Championship for the third time in his career to move within two of Sam Snead's TOUR-best 82 victories. Finished the season No. 2 in the FedExCup, with runner-up finishes at the Valspar Championship and PGA Championship among his seven top-10s. Led the TOUR in Strokes Gained: Approach the Green (0.938) for the sixth consecutive season in which he played the minimum number of rounds. After originally being selected as a Captain's Assistant for the United States Ryder Cup team, was later selected as a captain's pick and played in the event for the eighth time.
The Open Championship: Earned 10th professional major title at The Open Championship at age 29 years, 6 months and 17 days in his 35th major as a professional. Posted rounds of 66-67-71-70–274 at St. Andrews to defeat nearest challenger Colin Montgomerie by five strokes. The youngest and quickest to win each of the four major championships twice. Jack Nicklaus was the first to accomplish the feat at 31 years, 1 month and 7 days when he won his second PGA in 1971 in his 37th major as a professional. Sixth player in The Open Championship history to win in wire-to-wire fashion–Ted Ray (1912), Bobby Jones (1927), Gene Sarazen (1932), Henry Cotton (1934) and Tom Weiskopf (1973).
Farmers Insurance Open: In his first official PGA TOUR start in over a year, carded rounds of 72-71-70-72 to finish T23 at the Farmers Insurance Open, his 17th start in the event. Marked his first time playing the weekend at Torrey Pines since 2014, with a WD and missed cut in 2015 and 2017, respectively. Stats for the week included: 17 of 56 fairways, 42 of 72 greens in regulation and 110 putts.
The TGR Foundation was established in 1996 by Woods and his father Earl as the Tiger Woods Foundation, with the primary goal of promoting golf among inner-city children.[188] The foundation has conducted junior golf clinics across the country, and sponsors the Tiger Woods Foundation National Junior Golf Team in the Junior World Golf Championships.[189][190] As of December 2010, TWF employed approximately 55 people.[191][192]

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Andy and Piers met playing junior golf at Oxley Park Golf Club in England back in 1994. They quickly developed a strong friendship on and off the golf course, competing with and against each other before both turning professional and joining the PGA in their early 20’s. Me and My Golf was created to share their love and passion with as many golfers as possible around the world. 

Early in Woods' career, a small number of golf industry analysts expressed concern about his impact on the competitiveness of the game and the public appeal of professional golf. Sportswriter Bill Lyon of Knight Ridder asked in a column, "Isn't Tiger Woods actually bad for golf?" (though Lyon ultimately concluded that he was not).[162] At first, some pundits feared that Woods would drive the spirit of competition out of the game of golf by making existing courses obsolete and relegating opponents to simply competing for second place each week.

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