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In 2002, Woods was involved in every aspect of the launch of Buick's Rendezvous SUV. A company spokesman stated that Buick was happy with the value of Woods' endorsement, pointing out that more than 130,000 Rendezvous vehicles were sold in 2002 and 2003. "That exceeded our forecasts," he was quoted as saying, "It has to be in recognition of Tiger." In February 2004, Buick renewed Woods' endorsement contract for another five years, in a deal reportedly worth $40 million.
Woods played in his first 2020 PGA Tour event at the Zozo Championship in October 2019, which was the first-ever PGA Tour event played in Japan. Woods, who played a highly publicized skins game earlier in the week at the same course as the Championship, held at least a share of the lead after every round of the rain-delayed tournament, giving him a three stroke victory over Hideki Matsuyama. The win was Woods's 82nd on Tour, tying him with Sam Snead for the most victories all time on the PGA Tour.