In August 2016, Woods announced that he would be seeking a new golf equipment partner[149] after the news of Nike's exit from the equipment industry.[150] It was announced on January 25, 2017, that he would be signing a new club deal with TaylorMade.[151] He added the 2016 M2 driver along with the 2017 M1 fairway woods, with irons to be custom made at a later date. He also added his Scotty Cameron Newport 2 GSS, a club he used to win 13 of his 15 majors.[152] Also, in late 2016, he would add Monster Energy as his primary bag sponsor, replacing MusclePharm.[153]

The Open Championship: Captured his 11th major championship at The Open Championship, tying Walter Hagen for second on the all-time major professional championships list. Defeated Chris DiMarco by two strokes after holding both the second- and third-round leads. First back-to-back Open Championship winner since Tom Watson in 1982-83. Became 19th player to win The Open Championship three times. Posted his career-best opening 36-hole total in a major with his 12-under 132. Using a driver just once during the week due to hard and fast conditions, led the field in Driving Accuracy (85.7 percent) and was second in Greens in Regulation (80.6 percent).

the Memorial Tournament presented by Nationwide Insurance: Moved into a tie with Jack Nicklaus for second on the all-time PGA TOUR victories list, with 73, after his two-shot victory at the Memorial Tournament. Trails only Sam Snead's 82 wins after a two-shot victory over Andres Romero and Rory Sabbatini at Muirfield Village GC. Posted his 73rd career victory at age 36 years, 5 months, 4 days, nearly 10 years younger than Nicklaus when he won his 73rd tournament (46 years, 2 months, 23 days) and almost seven years younger than Snead when he posted his 73rd victory (43 years, 9 days). Collected his fifth career victory at the Memorial Tournament and won in come-from-behind fashion for the 21st time in his career after entering the final round four shots off the 54-hole pace. Trailed Sabbatini by two shots standing on the 15th tee but played his final four holes in 3-under, making birdie on Nos. 15, 16 and 18. Holed a flop shot from 49 feet, 10 inches from behind the green at the par-3 16th to tie Sabbatini for the lead at 8-under. Won the Arnold Palmer Invitational and the Memorial Tournament in the same year for the fourth time (2000-01, 2009 and 2012). Posted the 12th victory of his career in Ohio and won multiple tournaments in a season for the 13th time in his career.

BMW Championship: Captured his sixth title of the season and took the lead in the FedExCup standings with an eight-stroke victory over Jim Furyk and Marc Leishman at the BMW Championship. Shot a third-round, course-record 62 at Cog Hill to take a seven-stroke lead entering the final round and finished at 19-under 265 to win for the fifth time at Cog Hill. It was his 10th career PGA TOUR victory by at least eight shots. It was also his 71st career victory, two short of Jack Nicklaus for second on the PGA TOUR's career list. Also tied Sam Snead with his sixth season of at least six victories.
Buick Open: Second-round, 9-under-par 63 led to a win at the Buick Open, his 33rd career title and 20th different tournament triumph. Led after both 36 and 54 holes. Has won 25 of 27 events when he was the 54-hole leader/co-leader. Entered the final round one stroke ahead of Esteban Toledo. Carded a 2-under 70 to secure a four-stroke victory over four players.
the Memorial Tournament presented by Nationwide Insurance: Moved into a tie with Jack Nicklaus for second on the all-time PGA TOUR victories list, with 73, after his two-shot victory at the Memorial Tournament. Trails only Sam Snead's 82 wins after a two-shot victory over Andres Romero and Rory Sabbatini at Muirfield Village GC. Posted his 73rd career victory at age 36 years, 5 months, 4 days, nearly 10 years younger than Nicklaus when he won his 73rd tournament (46 years, 2 months, 23 days) and almost seven years younger than Snead when he posted his 73rd victory (43 years, 9 days). Collected his fifth career victory at the Memorial Tournament and won in come-from-behind fashion for the 21st time in his career after entering the final round four shots off the 54-hole pace. Trailed Sabbatini by two shots standing on the 15th tee but played his final four holes in 3-under, making birdie on Nos. 15, 16 and 18. Holed a flop shot from 49 feet, 10 inches from behind the green at the par-3 16th to tie Sabbatini for the lead at 8-under. Won the Arnold Palmer Invitational and the Memorial Tournament in the same year for the fourth time (2000-01, 2009 and 2012). Posted the 12th victory of his career in Ohio and won multiple tournaments in a season for the 13th time in his career.
Since his record-breaking win at the 1997 Masters, Woods has been the biggest name in golf and his presence in tournaments has drawn a huge fan following. Some sources have credited him for dramatically increasing prize money in golf, generating interest in new PGA tournament audiences, and for drawing the largest TV ratings in golf history.[60][132]
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