In October 2007, Gatorade announced that Woods would have his own brand of sports drink starting in March 2008. "Gatorade Tiger" was his first U.S. deal with a beverage company and his first licensing agreement. Although no figures were officially disclosed, Golfweek magazine reported that it was for five years and could pay him as much as $100 million. The company decided in early fall 2009 to discontinue the drink due to weak sales.
the Memorial Tournament presented by Nationwide Insurance: Moved into a tie with Jack Nicklaus for second on the all-time PGA TOUR victories list, with 73, after his two-shot victory at the Memorial Tournament. Trails only Sam Snead's 82 wins after a two-shot victory over Andres Romero and Rory Sabbatini at Muirfield Village GC. Posted his 73rd career victory at age 36 years, 5 months, 4 days, nearly 10 years younger than Nicklaus when he won his 73rd tournament (46 years, 2 months, 23 days) and almost seven years younger than Snead when he posted his 73rd victory (43 years, 9 days). Collected his fifth career victory at the Memorial Tournament and won in come-from-behind fashion for the 21st time in his career after entering the final round four shots off the 54-hole pace. Trailed Sabbatini by two shots standing on the 15th tee but played his final four holes in 3-under, making birdie on Nos. 15, 16 and 18. Holed a flop shot from 49 feet, 10 inches from behind the green at the par-3 16th to tie Sabbatini for the lead at 8-under. Won the Arnold Palmer Invitational and the Memorial Tournament in the same year for the fourth time (2000-01, 2009 and 2012). Posted the 12th victory of his career in Ohio and won multiple tournaments in a season for the 13th time in his career.
Despite his power advantage, Woods has always focused on developing an excellent all-around game. Although in recent years[when?] he has typically been near the bottom of the Tour rankings in driving accuracy, his iron play is generally accurate, his recovery and bunker play is very strong, and his putting (especially under pressure) is possibly his greatest asset. He is largely responsible for a shift to higher standards of athleticism amongst professional golfers, and is known for utilizing more hours of practice than most.
Masters Tournament: Claimed fourth Masters title at age 29 years, 3 months and 10 days with sudden-death playoff victory over Chris DiMarco. Tied Arnold Palmer for second-most Masters victories, with four, two behind Jack Nicklaus. Recovered from a first-round 2-over-par 74 and took the 54-hole lead by three over DiMarco with rounds of 66-65. During that stretch of the third round, posted seven straight birdies (Nos. 7-13), matching Steve Pate's 1999 record birdie streak at Augusta National. Final round included chip-in on par-3 16th hole from behind the green that extended lead to two strokes and bogeys on two closing holes for a 1-under-par 71, tied with DiMarco at 12-under-par 276 total. Rolled in 15-foot birdie putt on first playoff hole to earn green jacket and re-claim the No. 1 position in the Official World Golf Ranking.
Since his record-breaking win at the 1997 Masters, Woods has been the biggest name in golf and his presence in tournaments has drawn a huge fan following. Some sources have credited him for dramatically increasing prize money in golf, generating interest in new PGA tournament audiences, and for drawing the largest TV ratings in golf history.
Farmers Insurance Open: In his first official PGA TOUR start in over a year, carded rounds of 72-71-70-72 to finish T23 at the Farmers Insurance Open, his 17th start in the event. Marked his first time playing the weekend at Torrey Pines since 2014, with a WD and missed cut in 2015 and 2017, respectively. Stats for the week included: 17 of 56 fairways, 42 of 72 greens in regulation and 110 putts.
Me and My Golf is the No. 1 subscribed golf YouTube channel in the world. Piers and Andy provide a variety of video content for avid golf fans that reaches more than 180 countries. Essentially, Me and My Golf's social channels feature core instructional training tips and drills, as well as entertainment focused golf challenges, course Vlogs and trick shots. Piers has spent more than 15 years helping golfers, delivering 35,000+ lessons. After years of learning from the best coaches around the world, he has developed a simple approach to help golfers improve. His greatest skill is understanding the needs of his students, which allows him to deliver “their best lesson." Andy has spent the last 11 years coaching golf and has a passion for helping people improve. His dedication to improving his knowledge has taken him around the world, and he has learned his craft from some of the best coaches and players. Andy’s promise is to share his experiences to deliver first-class instruction
During the first decade of his professional career, Woods was the world's most marketable athlete. Shortly after his 21st birthday in 1996, he signed endorsement deals with numerous companies, including General Motors, Titleist, General Mills, American Express, Accenture, and Nike, Inc. In 2000, he signed a 5-year, $105 million contract extension with Nike, which was the largest endorsement package signed by a professional athlete at that time. Woods' endorsement has been credited with playing a significant role in taking the Nike Golf brand from a "start-up" golf company earlier in the previous decade to becoming the leading golf apparel company in the world and a major player in the equipment and golf ball market. Nike Golf is one of the fastest growing brands in the sport, with an estimated $600 million in sales. Woods has been described as the "ultimate endorser" for Nike Golf, frequently seen wearing Nike gear during tournaments, and even in advertisements for other products. Woods receives a percentage from the sales of Nike Golf apparel, footwear, golf equipment, golf balls, and has a building named after him at Nike's headquarters campus in Beaverton, Oregon.
Farmers Insurance Open: At the beginning of the year, committed to the Farmers Insurance Open, The Honda Classic and the Omega Dubai Desert Classic on the European Tour. Making his first start in an official PGA TOUR event for the first time since the 2015 Wyndham Championship (T10), opened the Farmers Insurance Open with a 4-over 76 on the South course, his highest score ever to start a year as a professional. Missed the 36-hole cut after a second-round 72 for a 4-over total.
Deutsche Bank Championship: Paired with Vijay Singh in final round of Deutsche Bank Championship to determine who would be World No. 1 at the end of play on Labor Day. Entered Monday's final round needing to make up a three-stroke deficit to Singh but both players shot 2-under 69 and he ended up with his 14th career runner-up finish and the No. 2 spot in the World for the first time since August 1999.
Woods had a much anticipated return to golf in 2009, when he performed well. His comeback included a spectacular performance at the 2009 Presidents Cup, but he failed to win a major, the first year since 2004 that he had not done so. After his marital infidelities came to light and received massive media coverage at the end of 2009 (see further details below), Woods announced in December that he would be taking an indefinite break from competitive golf. In February 2010, he delivered a televised apology for his behavior, saying "I was wrong and I was foolish." During this period, several companies ended their endorsement deals with Woods.
Ford Championship at Doral: Took over as World No. 1 for the first time since the week of Aug. 30, 2004 by defeating Phil Mickelson by a stroke at the Ford Championship at Doral. Paired with Mickelson in the final round for just the third time in his career, began the day two strokes behind. Caught up to Mickelson at the turn and took a two-stroke lead after an eagle on the par-5 12th hole. Mickelson birdied the next two and both bogeyed the 16th to remain tied with two holes to play. Birdied the 17th hole and when Mickelson's chip on No. 18 lipped out, earned the 42nd victory of his career.
THE PLAYERS Championship: Withdrew on the seventh hole in the final round of THE PLAYERS Championship with a lingering neck injury that caused tingling in the fingers in his right hand. Shot 70-71-71 in first three rounds. It was the third time he has withdrawn from a TOUR event as a professional (2006 Northern Trust Open, 1998 AT&T Pebble Beach National Pro-Am). Also withdrew from the 1995 U.S. Open as an amateur.
Find the keys to improving each aspect of your golf game—from long shots to dancing around the green and everything in between—with help from Piers Ward and Andy Proudman. Each episode locks in on specific skills, drills and practices that you can apply to your golf game, all designed to help you build a solid foundation for consistent results whenever and wherever you play.
On May 29, 2017, Woods was arrested near his Jupiter Island, Florida, home by the Jupiter Police Department at about 3:00 am. EDT for driving under the influence of alcohol or drugs. He was asleep in his car, which was stationary in a traffic lane with its engine running. He later stated that he had taken prescription drugs and did not realize how they might interact together. On July 3, 2017, Woods tweeted that he had completed an out-of-state intensive program to tackle an unspecified issue. At his August 9, 2017 arraignment, Woods had his attorney Douglas Duncan submit a not guilty plea for him and agreed to take part in a first-time DUI offender program and attend another arraignment on October 25.
World Golf Championships-Bridgestone Invitational: Benefactor of a big change in momentum on Firestone CC's famous 16th hole in winning for the 70th time in his career with the World Golf Championships-Bridgestone Invitational victory. Trailing by one stroke, hit an 8-iron from 178 yards to within tap-in range for a birdie on the long par-5 16th. Meanwhile, Padraig Harrington, the third-round leader, hit from the collar of a bunker over the 16th green, but his delicate flop shot from behind the green came out hot, went into the water and he made a triple bogey-8 to give up the lead. Closed with consecutive 5-under 65s to reach 12-under and win by four strokes over Harrington and Robert Allenby. Became the first player in TOUR history to win the same event seven times on the same golf course. Also picked up 550 FedExCup points and extended his lead to 946 points. Joined Sam Snead (82) and Jack Nicklaus (73) as the only players to win 70 career TOUR events, but did so nearly seven years younger than Snead or Nicklaus.
TOUR Championship: Claimed his 80th PGA TOUR title (second most behind Sam Snead's 82) with a two-stroke victory over Billy Horschel for his third-career TOUR Championship title (1999, 2007, 2018). Prior to his win at East Lake, it had been 1,876 days since he last won on the PGA TOUR (2013 World Golf Championships-Bridgestone Invitational). Moved from No. 20 to No. 2 in the FedExCup standings, finishing 41 points behind Justin Rose (T4) to become the fourth winner of the TOUR Championship who did not claim the FedExCup. Shared the first-round lead with Rickie Fowler (5-under 65) and the second-round lead with Rose (7-under 133) before moving to a three-stroke lead over Rory McIlroy following a third-round 5-under 65. Following a closing 1-over 71, improved to 54/58 when holding at least a share of the 54-hole lead on the PGA TOUR, including a 43/45 mark with the outright lead. Bogeys on Nos. 15 and 16 made things interesting coming down the stretch, but clutch pars on the final two holes sealed the victory. His 80th TOUR win came in his 346th start at the age of 42 years, 8 months and 24 days. By comparison, Snead was 47 when he won his 80th title. The victory was his fourth FedExCup Playoffs tournament title (2007 BMW Championship, 2007 TOUR Championship, 2009 BMW Championship, 2018 TOUR Championship. Ranked No. 2 in Strokes Gained: Putting for the week, making over 100 feet of putts each of the first three rounds and totaling 386'5" for the week (112'7"/R1, 101'5"/R2, 112'8"/R3, 59'9"/R4). Last posted his first three rounds in the 60s in a PGA TOUR event at the 2015 Wyndham Championship, but final-round 71 kept him from posting all four rounds in the 60s for the first time since THE NORTHERN TRUST 2013. Marked his 15th appearance in the TOUR Championship (first since 2013), with nine top-10 showings at the event, including three wins and four runner-up finishes.
Woods collaborated closely with TAG Heuer to develop the world's first professional golf watch, which was released in April 2005. The lightweight, titanium-construction watch, designed to be worn while playing the game, incorporates numerous innovative design features to accommodate golf play. It is capable of absorbing up to 5,000 Gs of shock, far in excess of the forces generated by a normal golf swing. In 2006, the TAG Heuer Professional Golf Watch won the prestigious iF product design award in the Leisure/Lifestyle category.
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On February 19, 2010, Woods gave a televised statement in which he said he had undertaken a 45-day therapy program that began at the end of December. He again apologized for his actions. "I thought I could get away with whatever I wanted to," he said. "I felt that I had worked hard my entire life and deserved to enjoy all the temptations around me. I felt I was entitled. Thanks to money and fame, I didn't have to go far to find them. I was wrong. I was foolish." He said he did not know yet when he would be returning to golf. On March 16, he announced that he would play in the 2010 Masters.
Progress! My handicap has come down from 11 (11.0) to 9 (9.2) in August 2017 across a run of three competition rounds out of four. Back in December 20... 16 I used the fault fixer to help improve ball-striking of my irons. MeAndMyGolf provided me with some videos to help with lag. And in August this started to feed through. MeAndMyGolf works for me better than one-on-one tuition with a teaching pro. I think this is because with the latter my swing is like a house of cards; all parts of the swing become up for grabs and I end up with no swing for at least a year. With MeAndMyGolf, I keep my swing private and only I know how to piece it all together; I can fix one thing at a time and integrate the change into my whole swing. So, on to the next fault to fix for 2018... Read More
Woods has held numerous golf records. He has been the number one player in the world for the most consecutive weeks and for the greatest total number of weeks of any golfer in history. He has been awarded PGA Player of the Year a record 11 times and has won the Byron Nelson Award for lowest adjusted scoring average a record eight times. Woods has the record of leading the money list in ten different seasons. He has won 15 professional major golf championships (trailing only Jack Nicklaus, who leads with 18) and 82 PGA Tour events (tied for first all time with Sam Snead). Woods leads all active golfers in career major wins and career PGA Tour wins. He is the youngest player to achieve the career Grand Slam, and the second golfer (after Nicklaus) to have achieved a career Grand Slam three times. Woods has won 18 World Golf Championships. In May 2019, Woods was awarded the Presidential Medal of Freedom, the fourth golfer to receive the honor.
Buick Open: Shot a final-round 69 and coasted to a three-shot victory with a 20-under 268 at the Buick Open for the 69th PGA TOUR title of his career. Improved to 36-1 when he had the outright lead after 54 holes. The win was his fourth of the season in just 11 starts since returning from knee surgery and the 69th of his career. He also claimed 500 FedExCup points and moved to the top of the standings. Reached victory No. 69 at the age of 33 years and seven months–almost seven years faster than Jack Nicklaus and eight years sooner than Sam Snead. Shot a 71 in the first round and came back with the best five-hole start of his career–beginning 6-under in the second round–en route to a 9-under 63 for his best score in relation to par in four years. Shot a 65 in the third round and held a one-shot lead going into Sunday.
The foundation benefits from the annual Chevron World Challenge and AT&T National golf tournaments hosted by Woods. In October 2011, the foundation hosted the first Tiger Woods Invitational at Pebble Beach. Other annual fundraisers have included the concert events Block Party, last held in 2009 in Anaheim, and Tiger Jam, last held in 2011 in Las Vegas after a one-year hiatus.
Buick Invitational: Won his first start of the season for the fourth time in 11 seasons on TOUR. Became the first player in Buick Invitational history to win the tournament four times (1999, 2003, 2005-06). Made an eight-foot birdie on 72nd hole to get into a three-man playoff with Jose Maria Olazabal and Nathan Green. Green was eliminated after first hole, Olazabal on the second.