In 2011, Woods' performance continued to suffer; this took its toll on his ranking. After falling to No. 7 in March, he rebounded to No. 5 with a strong showing at the 2011 Masters, where he tied for fourth place.[87] Due to leg injuries incurred at the Masters, he missed several summer stops on the PGA Tour. In July, he fired his longtime caddy Steve Williams (who was shocked by the dismissal), and replaced him on an interim basis with friend Bryon Bell until he hired Joe LaCava.[88] After returning to tournament play in August, Woods continued to falter, and his ranking gradually fell to a low of #58.[8] He rose to No. 50 in mid-November after a third-place finish at the Emirates Australian Open, and broke his winless streak with a victory at December's Chevron World Challenge.[8][89]
THE PLAYERS Championship: Kept streak alive of 12 career made cuts in as many attempts at THE PLAYERS, with eighth-place finish, snapping a string of six consecutive appearances at the event without a top-10 finish (dating back to his win in 2001). The six consecutive events without notching a top-10 finish represents his longest streak at any single event in his career.

Farmers Insurance Open: In his first official PGA TOUR start in over a year, carded rounds of 72-71-70-72 to finish T23 at the Farmers Insurance Open, his 17th start in the event. Marked his first time playing the weekend at Torrey Pines since 2014, with a WD and missed cut in 2015 and 2017, respectively. Stats for the week included: 17 of 56 fairways, 42 of 72 greens in regulation and 110 putts.
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Ford Championship at Doral: Took over as World No. 1 for the first time since the week of Aug. 30, 2004 by defeating Phil Mickelson by a stroke at the Ford Championship at Doral. Paired with Mickelson in the final round for just the third time in his career, began the day two strokes behind. Caught up to Mickelson at the turn and took a two-stroke lead after an eagle on the par-5 12th hole. Mickelson birdied the next two and both bogeyed the 16th to remain tied with two holes to play. Birdied the 17th hole and when Mickelson's chip on No. 18 lipped out, earned the 42nd victory of his career.
Buick Invitational: Won his first start of the season for the fourth time in 11 seasons on TOUR. Became the first player in Buick Invitational history to win the tournament four times (1999, 2003, 2005-06). Made an eight-foot birdie on 72nd hole to get into a three-man playoff with Jose Maria Olazabal and Nathan Green. Green was eliminated after first hole, Olazabal on the second.
In this weeks Impact Show, we give you week one of our brand new FREE coaching plan How To Play Golf - The Basics! This plan is ideal for all golf beginners and for any experienced golfers who would like to improve their golf swing, where they will be provided with the best golf tips and get back down to the basics of golf! In the first week we will guide you through: the grip, ball position and stance as we begin to show you the perfect golf set up. We also run you through two golfing myths and concepts that will help improve your back swing, through swing and the impact you make with the golf ball.
The Barclays: Finished T2 at The Barclays in the first event of the PGA TOUR Playoffs for the FedExCup. Missed a seven-foot birdie try on the final green that would have tied for the lead. Finished at 8-under par with Steve Stricker, Ernie Els and Padraig Harrington, one stroke behind winner Heath Slocum, who sank a 21-foot par putt on the final hole to win the title. The start was his 250th on the PGA TOUR, and for the first time in his professional career in a stroke-play event, he played with the same player (Zach Johnson) all four rounds.
The foundation benefits from the annual Chevron World Challenge and AT&T National golf tournaments hosted by Woods.[191] In October 2011, the foundation hosted the first Tiger Woods Invitational at Pebble Beach.[194] Other annual fundraisers have included the concert events Block Party, last held in 2009 in Anaheim, and Tiger Jam, last held in 2011 in Las Vegas after a one-year hiatus.[191][195]
Buick Open: Second-round, 9-under-par 63 led to a win at the Buick Open, his 33rd career title and 20th different tournament triumph. Led after both 36 and 54 holes. Has won 25 of 27 events when he was the 54-hole leader/co-leader. Entered the final round one stroke ahead of Esteban Toledo. Carded a 2-under 70 to secure a four-stroke victory over four players.
In November 2006, Woods announced his intention to begin designing golf courses around the world through a new company, Tiger Woods Design.[196] A month later, he announced that the company's first course would be in Dubai as part of a 25.3-million-square-foot development, The Tiger Woods Dubai.[197] The Al Ruwaya Golf Course was initially expected to finish construction in 2009.[197] As of February 2010, only seven holes had been completed; in April 2011, The New York Times reported that the project had been shelved permanently.[198][199] In 2013, the partnership between Tiger Woods Design and Dubai Holding was dissolved.[200]

Buick Invitational: Won his first start of the season for the fourth time in 11 seasons on TOUR. Became the first player in Buick Invitational history to win the tournament four times (1999, 2003, 2005-06). Made an eight-foot birdie on 72nd hole to get into a three-man playoff with Jose Maria Olazabal and Nathan Green. Green was eliminated after first hole, Olazabal on the second.

During the first decade of his professional career, Woods was the world's most marketable athlete.[134] Shortly after his 21st birthday in 1996, he signed endorsement deals with numerous companies, including General Motors, Titleist, General Mills, American Express, Accenture, and Nike, Inc. In 2000, he signed a 5-year, $105 million contract extension with Nike, which was the largest endorsement package signed by a professional athlete at that time.[135] Woods' endorsement has been credited with playing a significant role in taking the Nike Golf brand from a "start-up" golf company earlier in the previous decade to becoming the leading golf apparel company in the world and a major player in the equipment and golf ball market.[134][136] Nike Golf is one of the fastest growing brands in the sport, with an estimated $600 million in sales.[137] Woods has been described as the "ultimate endorser" for Nike Golf,[137] frequently seen wearing Nike gear during tournaments, and even in advertisements for other products.[135] Woods receives a percentage from the sales of Nike Golf apparel, footwear, golf equipment, golf balls,[134] and has a building named after him at Nike's headquarters campus in Beaverton, Oregon.[138]
When Woods won the 2001 Masters, he became the only player to win four consecutive major professional golf titles, although not in the same calendar year. This achievement came to be known as the "Tiger Slam."[71] Following a stellar 2001 and 2002 in which he continued to dominate the tour, Woods' career hit a slump.[63][72] He did not win a major in 2003 or 2004. In September 2004, Vijay Singh overtook Woods in the Official World Golf Rankings, ending Woods' record streak of 264 weeks at No. 1.[73]

PGA Championship: Won 12th major at the PGA Championship at Medinah CC, moving into solo second behind Jack Nicklaus (18) on the career majors list. First player to win two PGAs at the same course (1999 and 2006). Recorded four rounds in the 60s (69-68-65-68) for just the second time in a major (2000 Open Championship). Tied the tournament record which he set with Bob May in 2000 (18-under 270). Became the 29th player in major championship history to collect two major wins in the same year, this being his fourth time.
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Woods wrote a golf instruction column for Golf Digest magazine from 1997 to February 2011.[203] In 2001 he wrote a best-selling golf instruction book, How I Play Golf, which had the largest print run of any golf book for its first edition, 1.5 million copies.[204] In March 2017, he published a memoir, The 1997 Masters: My Story, co-authored by Lorne Rubenstein, which focuses on his first Masters win.[205]
AT&T National: Surpassed Nicklaus on all-time PGA TOUR victories list, with his 74th, at the AT&T National, his second win at Congressional CC. Trails only Sam Snead's 82 PGA TOUR victories. Overcame a one-stroke deficit of 54-hole leader Brendon de Jonge, posting a final-round 69 to edge runner-up Bo Van Pelt by two strokes. Two-time FedExCup champion moved to No. 1 in the FedExCup standings for the first time in 100 weeks with his third victory of the campaign, the 12th time in his TOUR career he has compiled at least three wins in a season.
AT&T Pebble Beach National Pro-Am: Searching for his first PGA TOUR win since the 2009 BMW Championship, carded a final-round 3-over 75 and was unable to match playing partner Phil Mickelson's stellar, 8-under 64 that led to victory at the AT&T Pebble Beach National Pro-Am. Paired with Phil Mickelson for the 30th time in a PGA TOUR-sanctioned event. The T15 finish came in his seventh start at the event and first since finishing T12 in 2002.
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