Tiger Woods Design has taken on two other courses, neither of which has materialized. In August 2007, Woods announced The Cliffs at High Carolina, a private course in the Blue Ridge Mountains near Asheville, North Carolina. After a groundbreaking in November 2008, the project suffered cash flow problems and suspended construction. A third course, in Punta Brava, Mexico, was announced in October 2008, but incurred delays due to issues with permits and an environmental impact study. Construction on the Punta Brava course has not yet begun.
On April 14, 2019, Woods won the Masters, which was his first major championship win in eleven years and his 15th major overall. He finished 13 under par to win by one stroke over Dustin Johnson, Xander Schauffele and Brooks Koepka. At age 43, he became the second oldest golfer ever to win the Masters, after Jack Nicklaus who was 46 when he triumphed in 1986. In August 2019, Woods announced via social media that he underwent a knee surgery to repair minor cartilage damage and that he had an arthroscopic procedure during the Tour Championship. In his statement, Woods also confirmed that he was walking and intends on traveling and playing in Japan in October.
AT&T Pebble Beach National Pro-Am: Searching for his first PGA TOUR win since the 2009 BMW Championship, carded a final-round 3-over 75 and was unable to match playing partner Phil Mickelson's stellar, 8-under 64 that led to victory at the AT&T Pebble Beach National Pro-Am. Paired with Phil Mickelson for the 30th time in a PGA TOUR-sanctioned event. The T15 finish came in his seventh start at the event and first since finishing T12 in 2002.
During the first decade of his professional career, Woods was the world's most marketable athlete. Shortly after his 21st birthday in 1996, he signed endorsement deals with numerous companies, including General Motors, Titleist, General Mills, American Express, Accenture, and Nike, Inc. In 2000, he signed a 5-year, $105 million contract extension with Nike, which was the largest endorsement package signed by a professional athlete at that time. Woods' endorsement has been credited with playing a significant role in taking the Nike Golf brand from a "start-up" golf company earlier in the previous decade to becoming the leading golf apparel company in the world and a major player in the equipment and golf ball market. Nike Golf is one of the fastest growing brands in the sport, with an estimated $600 million in sales. Woods has been described as the "ultimate endorser" for Nike Golf, frequently seen wearing Nike gear during tournaments, and even in advertisements for other products. Woods receives a percentage from the sales of Nike Golf apparel, footwear, golf equipment, golf balls, and has a building named after him at Nike's headquarters campus in Beaverton, Oregon.
Despite his power advantage, Woods has always focused on developing an excellent all-around game. Although in recent years[when?] he has typically been near the bottom of the Tour rankings in driving accuracy, his iron play is generally accurate, his recovery and bunker play is very strong, and his putting (especially under pressure) is possibly his greatest asset. He is largely responsible for a shift to higher standards of athleticism amongst professional golfers, and is known for utilizing more hours of practice than most.
Woods played in his first 2020 PGA Tour event at the Zozo Championship in October 2019, which was the first-ever PGA Tour event played in Japan. Woods, who played a highly publicized skins game earlier in the week at the same course as the Championship, held at least a share of the lead after every round of the rain-delayed tournament, giving him a three stroke victory over Hideki Matsuyama. The win was Woods's 82nd on Tour, tying him with Sam Snead for the most victories all time on the PGA Tour.