In October 2007, Gatorade announced that Woods would have his own brand of sports drink starting in March 2008. "Gatorade Tiger" was his first U.S. deal with a beverage company and his first licensing agreement. Although no figures were officially disclosed, Golfweek magazine reported that it was for five years and could pay him as much as $100 million. The company decided in early fall 2009 to discontinue the drink due to weak sales.
World Golf Championships-CA Championship: Logged 56th career TOUR victory and 13th official World Golf Championships title in 24th start at the CA Championship at Doral Golf Resort & Spa. Held the 36- and 54-hole leads before closing out a two-stroke win over Brett Wetterich, marking the 39th time winning (in 42 events) when holding at least a share of the third-round lead.
Early in Woods' career, a small number of golf industry analysts expressed concern about his impact on the competitiveness of the game and the public appeal of professional golf. Sportswriter Bill Lyon of Knight Ridder asked in a column, "Isn't Tiger Woods actually bad for golf?" (though Lyon ultimately concluded that he was not). At first, some pundits feared that Woods would drive the spirit of competition out of the game of golf by making existing courses obsolete and relegating opponents to simply competing for second place each week.