Woods began dominantly in 2006, winning his first two PGA tournaments but failing to capture his fifth Masters championship in April. Following the death of his father in May, Woods took some time off from the tour and appeared rusty upon his return at the U.S. Open at Winged Foot, where he missed the cut. However, he quickly returned to form and ended the year by winning six consecutive tour events. At the season's close, Woods had 54 total wins that included 12 majors; he had broken the tour records for both total wins and total majors wins over eleven seasons.
PGA Championship: Finished second at the PGA Championship, and for the first time in his career (was 14-0), lost a third-round lead in a major to winner Y.E. Yang at Hazeltine National. Led after each of the first three rounds, including by two entering the final round, but Yang chipped in for eagle on the 14th hole to take the lead and then made birdie on the 18th hole to shoot 70 and win by three. His final-round 75 was his worst score in the final round of a major when he was in the last group.
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The year 2013 would bring a return of Woods' dominating play. In January, he won the Farmers Insurance Open by four shots for his 75th PGA Tour win. It was the seventh time he had won the event. In March, he won the WGC-Cadillac Championship, also for the seventh time, giving him his 17th WGC title and first since 2009. Two weeks later, he won the Arnold Palmer Invitational, winning the event for a record-tying 8th time. The win moved him back to the top of the world rankings. To commemorate that achievement, Nike was quick to launch an ad with the tagline "winning takes care of everything".
Early in Woods' career, a small number of golf industry analysts expressed concern about his impact on the competitiveness of the game and the public appeal of professional golf. Sportswriter Bill Lyon of Knight Ridder asked in a column, "Isn't Tiger Woods actually bad for golf?" (though Lyon ultimately concluded that he was not). At first, some pundits feared that Woods would drive the spirit of competition out of the game of golf by making existing courses obsolete and relegating opponents to simply competing for second place each week.